Expertise

Sales and Marketing strategy elaboration

-   In line with corporate strategy

-   Internal resources analysis (human, financial)

-   Market position analysis (brand image, competition…)

-   SWOT analysis

-   Definition of objectives

-   Business plan implementation

-   Training and transfer of competence

Marketing message and approach elaboration

-   Organisation and writing of the sales message

-   Creation of marketing materials

Prospection and new customer acquisition

-   Set-up of sales and marketing databases

-   Definition and implementation of communication campaigns (mailing, seminars…)

-   Telesales

-   Field / channel sales

Sales management

-   Definition and implementation of dashboards

-   Monitoring of results and tuning of actions

International Business
development and IT experts

 

Mastering the
cultural challenges

 

Leveraging
customers complementarities

 

Domains of expertise

Domains of expertise

IT Business Development